Skip to product information
1 of 6

Intensive Lotion

Intensive Lotion

80ml / 2.71 fl.oz.

The moisturizer you'll actually use every day.

Regular price $35.00
Regular price Sale price $35.00
Sale Sold out
Shipping calculated at checkout.

Mix any 2, save 20% — any 3, save 30%. Applied automatically at checkout.

  • +175.01% skin-barrier recovery vs. untreated skin — IRB-supervised clinical trial
  • Irritation index 0.00, twice over — including on sensitive skin
  • Pure vitamin E and ×10 EGF, each sealed in a 200 nm capsule
  • Fragrance-free · pH 5.5 · centella leaf water first on the label

For dry, sensitive, reactive and eczema-prone skin. Light enough for face and body, every day. Adults and children.

Ingredients

Centella Asiatica Leaf Water, Glycerin, Butylene Glycol, Cetyl Ethylhexanoate, 1,2-hexanediol, Water, Polysorbate 20, Carbomer, Ammonium Acryloyldimethyltaurate/vp Copolymer, Tromethamine, Tocopherol, Panthenol, Sodium Acrylate/sodium Acryloyldimethyl Taurate Copolymer, Polyisobutene, Ethylhexylglycerin, Lecithin, Caprylic/capric Triglyceride, Glyceryl Oleate, Propylene Glycol, Citric Acid, Disodium Edta, Cynanchum Atratum Extract, Caprylyl/capryl Glucoside, Sorbitan Oleate, Madecassoside, Glyceryl Glucoside, Hydrogenated Lecithin, Butyrospermum Parkii (Shea) Butter, Squalane, Asiaticoside, Ceramide Np, Centella Asiatica Leaf Extract, Glucose, Sh-oligopeptide-1

How to use

Last step, morning and night. On clean, slightly damp skin, smooth over the face — then anywhere that runs dry. On the body, right after a shower. For very reactive skin, patch-test on the inner arm first.

Shipping & returns

Free U.S. shipping on orders over $40. Orders under $40 ship at a flat $6.90.

For returns, see our refund policy.

View full details
The pattern

A lotion is not a weaker cream. Unless it was built as one.

  • The rich cream for when skin is “bad enough” — the light one for when it isn't.
  • A lotion that feels pleasant going on, and a quiet suspicion that pleasant is all it does.
  • So the product you use twice a day is the one you chose with the lowest expectations.

That ranking feels like common sense, and it's wrong. Thickness is occlusion — a real job, but a different job. What changes skin is what arrives in it, and arrival has nothing to do with weight. The only question that matters about a light moisturizer is what was given up to make it light.

The trade you've been making

Light, or effective. Pick one.

That's the deal the shelf offers, and most people take it. A lotion usually gets light the cheap way — by holding less. Thinner base, fewer actives, and the label still says moisturizer.

We went at it from the other end. Keep the actives; change what carries them. Sealed in 200-nanometer capsules, the same fragile molecules that force a cream to be thick can travel in something that disappears in seconds.

We didn't put less in. We made a bottle you'd actually finish.

Where most lotions begin with water, this one begins with centella asiatica leaf water — 72% of the formula, first on the ingredient list, ahead of water.

Smart Nano Vehicle™

Loading a lotion is easy.
Landing it is the whole job.

SNV™ is our delivery system: fragile actives sealed one by one in triple-layered 200-nanometer capsules that survive the tube, the air and the skin surface — measured at 5× the delivery of the same actives un-encapsulated.

×19vs. the acetate

Pure vitamin E — α-tocopherol

Not tocopheryl acetate, the stable stand-in almost every label carries. The real molecule, with 19× the antioxidant activity — and the reason the capsule exists, since it oxidizes in weeks left in the open.

×10verified activity

EGF, kept intact

Epidermal growth factor at ten times the activity of the industry-standard raw material — protected by the same capsule until it's on your skin.

72%of the formula

Centella asiatica leaf water, not water

The base is the biggest ingredient in any lotion, and it's where cost is quietly cut. Ours is centella leaf water — 72% of the formula, first on the label, ahead of water — with madecassoside and asiaticoside, the centella actives themselves.

Multiplier figures per raw-material assay documentation. Delivery figure from Franz-cell permeation testing against the same actives un-encapsulated.

At a glance

The lotion itself, in six facts.

The science above is the argument. This is the product — what your skin actually meets, every morning and every night.

Texture

Thin, fast

Goes on sheer and is gone in seconds. Nothing to wait out before makeup, nothing to feel against the sheets.

The base

72% centella

Centella asiatica leaf water makes up 72% of the formula — first on the label, ahead of water. The most expensive way to build a base, and the easiest one to quietly skip.

Scent

None added

No perfume, and not one fragrance allergen on the ingredient list — nothing here is doing scent work.

Key actives

Vitamin E · EGF

Pure vitamin E and high-activity EGF, each sealed in its own SNV™ capsule, with ceramide NP and the centella actives madecassoside and asiaticoside.

Acidity

pH 5.5

The slightly acidic level healthy skin keeps for itself — the barrier is never asked to fight its own lotion.

Without

9 additives

Parabens · mineral oil · silicone oil · artificial fragrance · artificial colorants · sulfate surfactants · TEA · polyacrylamide · imidazolidinyl urea.

About that ceramide

It's in here. We still won't lead with it.

Ceramide sells moisturizer, so every label shouts it. Here is the part nobody puts on the front: skin runs on more than a dozen different ceramides, in ratios it sets itself — no lotion can pour the right mix on from the outside.

So we don't claim to. This lotion's job is daily protection: keep the barrier supplied, keep water in, and be light enough that you never skip it. The step that helps skin make its own ceramides again lives in the Intensive Cream, where a treatment can afford to be thicker and slower.

Dear Lauren Intensive lotion
80 ml — light enough that the bottle actually empties.
Measured, not claimed

Then we sent it to the lab. Three times.

One efficacy trial and two irritation studies — independent institutions, instrument readings, IRB oversight. Printed here with their protocol codes.

What was measuredReading
Skin-barrier recovery vs. untreated control, after one use+175.01%
Surface moisture by permittivity, after two weeks+132.38%
Skin hydration, after two weeks+14.87%
Transepidermal water loss (TEWL), after two weeks−18.40%
Irritation index — 24-hour occlusive patch, 32 adults0.00
Irritation index — repeated on sensitive skin0.00

Efficacy: ACE Skin Clinical Research Institute, Seoul · study ASC-25-E706 · 27 Nov – 11 Dec 2025 · 21 Korean adults, mean age 56.2 ± 6.3 · Vapometer, Epsilon E100, Corneometer · results p<0.05. Irritation: SKINMED Clinical Trials Center, Daejeon · studies SM-25D08-SA0646 (8–10 Dec 2025) and SM-25D08-SS0253 (10–12 Dec 2025) · 32 subjects each, no dropouts, the second group screened for sensitive skin. Figures describe measured skin condition in the cited studies; individual results vary. Cosmetic studies, not drug trials.

17,000+ reviews in Korea

The bottle people finish.

This lotion has been reviewed 11,116 times across our Korean stores, averaging ★4.94 — and Dear Lauren took the Forbes 2025 Best Brand Award for derma skincare in Korea.

"I'm in my forties and I don't use face creams — they sit there like something laid over my face, and I can't stand it. Someone talked me into this one. I've been applying it three times a day and there's none of that heaviness; it's fresh, like nothing's on. Comparing my photos, the texture of my skin is visibly better."

C.K. · ★★★★★ · verified purchase

"I'm 34, and my combination skin has turned dry this past year — fine lines showing, tightness I never used to get. No sting, no reaction, and since I started using this I haven't felt that dryness underneath at all. I've tried a great many lotions. This is the first one that has actually fit me."

Verified buyer · ★★★★★ · Naver store

"We had been to every clinic; nothing held. It was summer so I bought the lotion alone, and it worked. It sinks in, it's light, and honestly — it looked runny, and I assumed the moisture would be gone in an hour. It wasn't. Watching my child's skin change changed my own quality of life."

E.C. · ★★★★★ · verified purchase

Translated from Korean; originals on file. Count and average from our Korean flagship store and Naver store listings of this lotion, July 2026 — ratings move as reviews arrive. Individual experiences, not efficacy claims.

The price, itemized

We know every way to make this lotion cheaper.

We declined them all. This is what you're paying for:

01

The real actives

Pure vitamin E — the real molecule, not the cheap acetate — and high-activity EGF. Two of the priciest raw materials in skincare, and neither survives on its own: both oxidize fast.

02

The delivery technology

The answer to the problem above. SNV™ brings DDS — drug-delivery science, the medical engineering that moves fragile molecules intact — into a lotion, sealing each active in its own triple-layered capsule. Almost no one else in skincare does this: not because of what it costs, but because very few can build it.

03

The base itself

Where a label usually says water, ours says centella asiatica leaf water — 72% of the formula, first on the list, ahead of water. Nine common additives left out, fragrance first among them.

Before you buy

Lotion, or cream? They're not the same job.

Same technology, different work. Buying the wrong one is the fastest way to be disappointed by a product that would have suited you.

dailythis one

Intensive Lotion — every day, everywhere

Light enough for face and body, morning and night, all year. If what you need is something you'll actually keep using, start here.

focusthe cream

Intensive Cream — the rough places, at night

Richer, and the only one with the step that helps skin make its own ceramides. For the patches that don't respond, and for winter.

Most people who use both end up doing the same thing: lotion everywhere, cream where it's needed.

The promise

We sell change, not lotion.

Add to cart ↑
Can children use it?

It was developed as a whole-family lotion and measured 0.00 on both irritation studies above. For very reactive skin — at any age — patch-test on the inner arm first.

Will it be enough in winter?

For most skin, yes — used consistently. When a patch stops responding, layer the Intensive Cream over the lotion on that area rather than switching everything.

Does it work under makeup?

That's what the texture is for. It absorbs in seconds and leaves no film, so foundation goes on straight over it.

Is it fragrance-free?

Yes. No perfume, and none of the declarable fragrance allergens — no limonene, linalool, citronellol or geraniol. The full ingredient list is on this page; read it and you won't find one.

Where does it fit in my routine?

Last step, morning and night, after anything watery. On the body, right after a shower while skin is still slightly damp.

Cosmetic product. Statements on this page describe measured skin condition and personal experiences; they are not medical claims, and the product is not intended to diagnose, treat, cure or prevent any disease.

Reviews from Korea

Rated 4.9 out of 5 in Korea

17,000+ reviews across our products

We’re new to the U.S., so there are no U.S. customer reviews yet. The reviews below were written by customers in Korea. We picked the ones that meant the most to us, and translated them from Korean. U.S. reviews will be added here as they come in.

★★★★★

I bought this before it started selling out, back when it wasn't this well known. I bought it because I liked why it was made, … I'm the mom, and my own skin is severely eczema-prone. One night … I was so itchy that I went looking for something, happened to put on the Dear Lauren lotion, and the itching stopped completely. … the lotion truly doesn't sting at all, and it doesn't itch either! Having finished the 'clinical trial' (?) on my own body, I now put it on my child with peace of mind. I never imagined it would become this hard to buy. I'll wait and buy it anyway. I've confirmed it on my own body, and it worked for Mom, so I can use it freely without worrying.

E.L. · Customer in Korea · Translated from Korean

★★★★★

I saw the ad, went back and forth, and bought it, and it's really moisturizing, absorbs well, and I love it. My daughter and I both tend to scratch a lot because of dry skin. I've tried every lotion people said was good, and this is the first I've seen that lasts like this!! My daughter's skin gets dry after a shower and she scratches a lot, but with this on she scratches less. I washed up at night, put it on and went to sleep, and when I got up and washed my face the next day I could tell right away. My skin texture is different. I'm settling on this for lotion. Honestly, I want to stock up and slather it on everywhere, face and body alike.

Customer in Korea · Translated from Korean

★★★★★

It's lighter than the cream, but it doesn't get sticky even when applied often, and it moisturizes well. I finished one tube in a month and opened a new one. Cream at night and right after a bath, lotion for reapplying throughout the day: that works well.

N.L. · Customer in Korea · Translated from Korean

★★★★★

Maybe from dryness, my baby would scratch at the bottom and lower back until they were red with nail marks, and it broke my heart every time. I'd paid a lot for other products too and they didn't do much; then I happened to learn about the Intensive Cream and Lotion and ordered right away. It absorbs so well that even with a diaper on there seems to be no itch: my baby sleeps well and doesn't scratch.

G.L. · Customer in Korea · Translated from Korean

★★★★★

It really is the best! Whatever I put on, the skin dried out again in no time, and no matter how many bottles of lotion we went through, the skin stayed the same… I was starting to wonder whether I just wasn't taking good enough care of my baby, … and how can skin get this moisturized! With the skin well moisturized, my baby scratches less often, and the face, especially the cheeks, is so nice and moist! The skin has gotten so much better too! I bought the full size right away.

E.C. · Customer in Korea · Translated from Korean

★★★★★

This isn't for a baby. I use it myself (an adult in my mid-thirties). My skin is so sensitive and so reactive to irritation that even fine dust would regularly make my face flare up. I came across this by chance a year ago and have used it steadily ever since. My skin feels much more comfortable, the blemishes came less and less often, and now I hardly get any. Beyond the excellent moisturizing, it keeps my skin well balanced, and that in turn helps my skin renew itself, so it looks more alive. That's my review after using it steadily for a year.

J.L. · Customer in Korea · Translated from Korean

★★★★★

My skin is sensitive: if I use a product that doesn't suit me, my face flares up or stings, and it's dry on top of that, so I can't use just anything. But the ad was made so sincerely, and so well, that I got curious about what skincare made by a dad would be like and bought it. Wow. The lotion holds on to moisture and still sinks right in, like magic. Lotions that take care of dryness are usually too oily or don't absorb well. One that absorbs this well and takes care of dryness by filling the skin with water, not oil: I think this really is a first for me. The moment I put it on I said 'wow, this is so good' several times. I had a lotion I was using; I said goodbye to it and now use the Dear Lauren lotion, and there isn't the slightest dryness. It's so moisturizing that I'm 1000× satisfied. The cream, too, feels like spreading on a thick layer of pure moisture. It's really good.

E.C. · Customer in Korea · Translated from Korean

★★★★★

With eczema-prone skin, no matter how many well-reviewed creams went on, it was always chapped, dry, scratched and red. With this lotion, before I knew it, the red, chapped patches were all gone. The rough skin is gone too. I bought it half expecting to be fooled, but it's really moisturizing. The price is a bit… of a burden, but it's really good.

M.K. · Customer in Korea · Translated from Korean

★★★★★

I was curious about both the lotion and the cream, so I ordered the duo, and I liked the lotion better. It goes on moist, and because the texture is thin I thought it might be too light, but the moisture lasts and it absorbs well, so it actually felt like it filled my skin with more moisture than the cream. I'm extremely dry and always reapplying. It's good for reapplying, and since I started this lotion the moisture seems to last, so I think I'm reapplying less often. I'm reordering the lotion!!!

B.K. · Customer in Korea · Translated from Korean

★★★★★

This is a review of my third purchase. First of all, I recommend it to moms-to-be. In the newborn days, once we were home, I was putting lotion on my baby for the first time after the postpartum helper gave the bath, and the other brand was so slippery and just sat on the skin that I struggled to get the diaper back on. You're so careful with a newborn, and Dear Lauren is what solved it for me. It absorbs fast, so there's less friction between my baby and the clothes, and dressing is easy. I keep buying it, so I recommend it. It performs as well as its price, so I think I'll keep buying. I really hope a bigger size comes out. Oh! We've used it ever since the newborn days and are now into the third month, and I keep putting it on the drool rash and the dry parts of the body. Last thing: I cut open the finished tube to see if any lotion was left, and it was completely clean inside.

G.Y. · Customer in Korea · Translated from Korean

★★★★★

I can see my child's skin getting better and better. This is my second purchase. Honestly, she's a nine-year-old girl now, so I'm not that picky about her lotion anymore. Still, little bumps were coming up on her face, so I searched around, came across this by chance and placed a first order. When the two tubes were nearly gone I was wondering whether or not to reorder Dear Lauren, and I took a close look at her face. I'd been going along without noticing, but her skin had turned clean and clear and the bumps had all disappeared. Her skin had gotten so much better that I'd forgotten they were ever there. So I ordered again. Honestly, I thought it was expensive for a lotion, when cheap kids' lotions are everywhere. But we had a few other lotions left at home, so I told her to finish those first, and she refused. She said this one is the best and went looking for 'the lotion with the red cap.' She also goes swimming and needs a lotion in her swim bag. It's only once a week, so I just packed another leftover lotion from home, and at the pool she asked why I hadn't brought the red-cap lotion and told me to put this one, Dear Lauren, in her swim bag too. Ah, so it really feels good even to you? So I reordered right away, and once it arrived, one went to the house and one into the swim bag. I'll be back to reorder when we're running low. …

Customer in Korea · Translated from Korean

★★★★★

… I'm the mom of a … 33-month-old boy. … On August 24, while my mother was watching him, she sent me a photo of his wrist, scratched into a mess, and I thought, we really can't go on like this. I'd seen the ad many times, but the price gave me pause and I wondered whether it was all exaggerated advertising and paid reviewers, so I hesitated again and again before finally placing the order, telling myself I'd let myself be fooled. It arrived, but between my busy job and him catching the fever that's going around, on top of his skin, I couldn't put it on as attentively as I wanted. Now, a little over two weeks into using the lotion, I can see it getting much better, and I feel proud. Along with the regret that if I'd known sooner, we wouldn't have wandered from product to product. This is a 100% paid-with-my-own-money review. Even the same product will work differently from child to child, but I think we've found my little one's holy-grail lotion at this point. Thank you. …

S.L. · Customer in Korea · Translated from Korean

★★★★★

Every fall the skin would flare up and sting to the point of tears, but since starting Dear Lauren … it's almost uncanny how healthy the skin is getting. This fall I haven't once heard 'my skin stings.' I highly recommend it. …

J.J. · Customer in Korea · Translated from Korean

★★★★★

There were no major blemishes, but there was hard scratching every night, maybe from dryness, so I ordered this half expecting to be fooled… OMG. No scratching during sleep. It's gotten so popular that it's become hard to buy.

Customer in Korea · Translated from Korean